Privacy policy

At East Avenue we are committed to protecting your privacy and ensuring that your personal information is handled in a safe and responsible manner. This Privacy Policy outlines how we collect, use, and protect your personal information when you visit our website, use our services, or contact us.

Information We Collect

We collect personal information that you provide to us when you:

• Register for an account
• Enquire about properties
• Use our contact forms
• Sign up for newsletters or alerts
• Make a property purchase or sale inquiry

This may include:

• Name
• Email address
• Phone number
• Postal address
• Property preferences or requirements

We also collect non-personal information automatically, such as:

• IP address
• Browser type
• Device type
• Pages visited on our website
• Referral sources

How We Use Your Information

We use the information we collect for the following purposes:

• To respond to inquiries and provide you with information about properties
• To manage and improve our website and services
• To send you property updates, newsletters, or marketing communications (if you’ve opted in)
• To comply with legal obligations

Legal Basis for Processing Your Data (GDPR)

Under the GDPR, we must have a legal basis for collecting and processing your personal information. The legal bases we rely on include: ‍

• Consent: You have given us consent to process your personal information, such as when you sign up for newsletters or contact us for inquiries.
• ‍Contractual Necessity: We process your data to enter into or perform a contract with you, such as processing property sales or rental agreements.
• ‍Legal Obligation: We may need to process your data to comply with legal obligations, such as for tax or record-keeping purposes. ‍
• Legitimate Interests: We may process your data for legitimate business interests, such as improving our services or communicating with you about relevant property updates.

How We Protect Your Information

We implement reasonable security measures to protect your personal information from unauthorised access, disclosure, or alteration. However, please note that no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

Sharing Your Information

We do not sell or rent your personal information to third parties. However, we may share your information in the following cases:

• With trusted service providers who assist in operating our website, processing payments, or managing transactions
• If required by law or to comply with legal processes (e.g., court orders, legal investigations)
• In the event of a business transfer (e.g., sale, merger, or acquisition)

International Data Transfers

If your personal information is processed outside of the European Economic Area (EEA), we ensure that appropriate safeguards are in place to protect your data, as required by the GDPR. These safeguards may include data protection agreements or the use of standard contractual clauses.

Cookies

We use cookies to improve your browsing experience and analyze how our website is used. Cookies are small files stored on your device that allow us to remember your preferences and recognize you on future visits. You can manage or disable cookies in your browser settings, but this may affect your experience on our website.

Your Rights Under GDPR

Under the GDPR, you have the following rights regarding your personal information:

• Right to Access: You may request a copy of the personal information we hold about you.
• Right to Rectification: You can ask us to correct any inaccurate or incomplete information.
• Right to Erasure (Right to be Forgotten): You may request that we delete your personal data, subject to certain conditions (e.g., if we no longer need the data for processing, or if you withdraw consent).
• Right to Restrict Processing: You can ask us to restrict the processing of your data if certain conditions apply, such as if you contest the accuracy of the data.
• Right to Data Portability: You have the right to request a copy of your data in a structured, commonly used, and machine-readable format.
• Right to Object: You can object to the processing of your personal data in certain situations, such as for marketing purposes.
• Right to Withdraw Consent: If we rely on your consent to process data, you can withdraw your consent at any time, and we will stop processing your data for that purpose.
• To exercise these rights, please contact us at [insert contact details].

How Long We Keep Your Data

We will retain your personal information for as long as necessary to fulfil the purposes for which it was collected, unless a longer retention period is required or permitted by law.

Third-Party Websites

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

Children’s Privacy

Our website and services are not intended for children under the age of 13. We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected information from a child under 13, we will take steps to delete that information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with the updated effective date. We encourage you to review this Privacy Policy periodically for any updates.

Contact Us

If you have any questions or concerns about this Privacy Policy, our data practices, or if you wish to exercise your rights under the GDPR, please contact us at:

East Avenue

Email: info@eastavenue.co.uk
Phone: 020 8129 2100

If you are not satisfied with our response or believe that we have not complied with applicable data protection laws, you have the right to lodge a complaint with the supervisory authority in your country.

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